Low Balance Suite

At any given time, between 10% to 15% of an operator’s prepaid customer base will have a low or no balance situation. At these times, operators are particularly susceptible to attrition as their customers look around for better deals before recharging their balance. Any threat is also an opportunity. In this situation operators have the chance to reach out to their customers and extend support. 

Enabling customers to request a friend to pay for their call, either on a one-off or long-term basis, as with Pay4Me, provides support to the user and helps build a loyal relationship. Call Me similarly enables customers to reach out and request a call from a friend or family member. Extending emergency credit to mobile users in emerging markets helps ensure mobile users stay on the network – and remain loyal to the operator. These services, together with Airtime Transfer support users with low or no balance to keep in touch.